recent projects
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fusion car audio
www.fusioncaraudio.com
Fusion Car Audio is New Zealand's leading exporter of consumer electronics. Having key markets in the US, Spain, France, Germany, UK, Russia and Australia meant that Fusion required a robust CMS supporting multiple language content.
Netfinity implemented Sitefinity CMS making use of built-in multi-language and regional capabilities. Some custom modules were also developed including Polls with images as options, product catalogue, 3-D Flash product swivel, dealer file library with permissions on a per-file level, news module, events module and more.
The site is fully SEO friendly and uses extensive URL re-writing techniques to maximise content across each region and language. |
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Burger King - BK Mansion
bkgirls.netfinity.co.nz
Burger King microsite to complement the BK Girls TVC campaign by agency Y&R. This web site was designed and built entirely in Flash and featured a fictional mansion, Hugh Heffner style, that housed the BK Girls from the controversial TVCs.
Interactive features include:
- The Dark Room: Photo gallery containing behind the scenes images taken during the filming of the TVCs
- Polls asking questions such as "Was it right to pull the ads?"
- Customer registration
- The Dressing Room: Dress up your favourite BK Girl in whatever you want to see her wearing. Choose from Bikini, Formula-1 racing suit, clubbing kit
- Fan Forum: Have your say on the destiny of the BK Girls
- Screening Room: Watch the ads in streaming video
- Behind the Scenes: Watch footage only the crew got to see
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Bookabin
www.bookabin.co.nz
Bookabin is a NZ owned and operated startup designed to turn the skip bin industry upsidedown.
The idea is to create a central marketplace to bring suppliers and customers together in a transparent manner. This concept is not new and has been successfully implemented in other industries such as Wotif.co.nz (last minute hotel deals) and Drivenow.co.nz (rental cars).
Suppliers each have their own account where they can flex rates for their skip bin inventory according to supply and demand. Customers can enter their postcode, waste type, bin size and dates to be presented with the cheapest option in the database. It is only after the customer books and pays for the bin that the actual supplier is presented.
To date Bookabin has been a runaway success having a large percentage of the NZ market signed up. They also have successful sites operating in Australia, UK and most recently the USA. |
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Liquorland
www.liquorland.co.nz
Liquorland is New Zealand's largest Liquor retailer with 80 stores nationwide. Netfinity, in association with Y&R, developed a strategy to move away from the traditional "brochure" style web site that said "this is who we are" and "here is where you find us" to a model that allowed total interaction with the clients customers.
The Liquorland.co.nz web site is essentially a Word Press blog with some customisation. It allows Liquorland to communicate with their customers on a daily basis while at the same time placing itself as a an industry leader. Blogs are also great for search engine rankings due to the ever changing content, user initiated content, opinionated nature of the content and established link architecture that comes with most blogging tools.
Netfinity is about to complete Liquorland's new e-commerce site that plugs seamlessly into the existing infrastructure. This will allow the client to drive sales directly from their content base (blog) without their customers having to leave home.
The e-commerce module is built using AbleCommerce 7.0 and will be available in August 08. |
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